Bolt Nigeria, a prominent ride-hailing company, is quietly transitioning drivers from its regular platform to its economy class, offering a reduced commission of only 10%. This transition was communicated to drivers in a message and confirmed by a Bolt spokesperson.
The company attributed this move to the challenging economic conditions that have led to a decline in ride orders. Factors contributing to this decline include the removal of fuel subsidies, subsequent fuel price increases, and resulting fare hikes.
In the message to drivers, Bolt explained that this change was aimed at maintaining drivers’ earnings while attracting more riders to the platform. Drivers, described as “top-performing,” would now be able to receive ride requests from both the Economy and Bolt categories.
Bolt sees this as an opportunity for drivers to drive in both the Bolt and Economy categories. While drivers have had the option to switch between categories like Corporate and Bolt in Lagos, they can now accept trips in the Economy category as well.
This shift to the Economy category will take effect from September 15, with Bolt taking only a 10% commission from fares, half of the usual rate. While Bolt claims this opportunity is reserved for top-performing drivers, it appears that many drivers have received the invitation.
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Challenges and Questions on Bolt Nigeria 10% Offering
While this change may seem positive for drivers facing tough times, several questions arise. Firstly, how will Bolt address drivers already operating in the, who will now have to share rides with regular drivers?
Additionally, the economy class typically charges lower fares than the regular class. While a 10% commission is attractive, the key question remains whether this will result in substantial earnings for drivers who now have to share rides.
E-hailing drivers have been adversely affected by the fuel subsidy removal and subsequent fuel price hikes. Despite ride-hailing companies increasing fares in response, drivers’ earnings have still been significantly reduced.
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Conclusion
Drivers previously demanded a 200% fare increase and a 50% reduction in commissions. Although Bolt is offering a 10% commission in this new initiative, it is currently limited to select drivers, with the possibility of expansion in the future.
Drivers can choose to move to the economy class, and the transition is optional, allowing drivers to switch categories as needed.
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